Why You Should Care about Intellectual Property

Copyright and intellectual property law is a pathway to economic empowerment for creative industries. The importance of the law in protecting an author’s work has been affirmed by news stories such as when Taylor Swift sued Apple for $US 50 million because her music was not available on iTunes. Understanding copyright, trademark and patent laws can help you better navigate how to protect your brand or idea..

The “why is it important to protect intellectual property brainly” is a blog post that discusses why it’s important to care about intellectual property.

Yes, your company is protected by intellectual property (IP). In reality, all companies have intellectual property. Your IP includes your email list, brand, sales procedure, and even your website name. When it comes to valuing your company for investors, banks, and creditors, these intangible assets become very real.

There are four main types of intellectual property:

  1. Software, literary works, and television broadcasts all have copyrights.
  2. Brands and logos are examples of trademarks.
  3. Patents include inventions such as the light bulb and a device that simulates a “high five.”
  4. Chartreuse and Coca-Cola formulae are examples of trade secrets.

IP isn’t usually considered to be the most interesting aspect of a startup or company. Knowing about your intellectual property, on the other hand, may help you succeed; not knowing can result in penalties, lawsuits, and costly litigation.

Did you have permission to share that last picture on Facebook? Do you outsource tasks without a “work-for-hire” contract in place? Knowing the answers to these questions can keep you safe and help you recognize when someone is abusing your intellectual property.

Let’s look at the four pillars of intellectual property in more detail.


Written or creative statements in a fixed or physical media are protected by copyrights. Everything from website text and content to photos, marketing materials, and sales and training materials—all of which are produced in the course of conducting business—could be included.

Only the copyrighted work’s owner is allowed to duplicate it in any media. A copyright is valid for the author’s or artist’s lifetime plus an extra 50 years.


A company’s name, words, sounds, and even symbols used to promote its product may all be registered. This intellectual property is essential to trademark in order to help identify the business and its brand, as well as to protect the brand that has already been created.

Failure to register a trademark may result in rivals misrepresenting your business and stealing your consumers. This protection may last up to a decade and can be renewed indefinitely.


Patents safeguard a company’s physical innovations, which include equipment, gadgets, formulae, and procedures, among other things. The process of obtaining a patent may take up to 12 months. No one else may manufacture or sell the innovation once the patent is granted.

After two decades, the patent expires and the innovation becomes public domain, allowing anybody to utilize it. An international patent may be filed if there is competition in other nations. Numerous businesses make the mistake of designing things or products to do business without filing for patents, putting their intellectual property and revenues at risk.

Secrets of the Trade

A trade secret, in general, is any knowledge that is not generally known. It gets some economic benefit from its anonymity, therefore it makes fair attempts to stay anonymous. This valuable knowledge may be deemed a trade secret, particularly if it is a company’s confidential and unique information that is only used for their business.

Coca-Colarecipe, ®’s for example, is regarded as the world’s most renowned trade secret. Financial information, company strategies, and selling techniques are all examples of trade secrets. Non-disclosure agreements and the storage of sensitive information are two typical ways to safeguard trade secrets.

Three reasons to learn more about intellectual property:

1. You want to know what your IP is since it contributes to the value of your company. 2. If you don’t realize you have IP, you risk losing it. 3. You may be infringing on another company’s intellectual property without realizing it.


The “importance of intellectual property rights essay” is a piece of writing that discusses the importance of intellectual property rights. This article will discuss how these rights are important for businesses and individuals alike.

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